By Gillian Ralph
There’s something irresistibly trashy about American pop princes Gwen Stefani. The peroxide blonde hair, the perfect skin and the racy out of control garments – her look is always memorable if not entirely predictable.
Recently though Stefani’s profile has slipped somewhat. This is in part due to the fact she hasn’t released anything since 2007 but it also has a lot to do with another slightly more conspicuous blonde pop siren’s appearance on the scene. We are of course writing aboutLady Gaga.
But where would Lady Gaga be if it wasn’t for Gwen Stefani? Stefani herself borrowed much of her swagger and style from the original queen of musical metamorphosis –Madonna. Building on Madonna’s penchant for outrageous costumes, Stefani seemed to slip effortlessly from punk to cheerleader to geisha in a way not seen since Madge was in her ‘80s pomp.
With each outlandish outfit, Stefani’s reputation seemed to grow – both as an artist and as a fashion icon. By 2004 her music videos had become must see events; not just for her legions of fans but also keen designers, followers of fashion and unsurprisingly a large number of previously disinterested men.
Soon after her first solo album the former No Doubt singer went global; and decided to launch her own fashion label. L.A.M.B as her clothing line became known caused something of a stir (not all positive) and has been showcased on some of the world’s most famous catwalks. Influenced by the likes of the British mod scene and contemporary Japanese design the pricey L.A.M.B range has been described as a sexy, challenging and even a “fashion meltdown”. All words you could probably apply to the blonde bombshell herself.
Stefani’s recent dedication to both fashion and her young family might have put her profile on the slide, but with a track record for unpredictable outfits and ostentatious music videos we’re sure that when the 41 year old does reappear she’ll be making the sort of spectacular entrance that’ll outshine both her inspiration and her latest imitator.