London Collections: Men, aka London Fashion Week for the boys, takes place on 16th-18th June 2013. Young and emerging design talent has always been at the heart of the London scene, more so than with New York, Paris or Milan, and the NEWGEN MEN initiative is making it possible for an impressive roster of new designers to show at LC:M this year.
Astrid Andersen, Agi & Sam and Nasir Mazhar were the latest menswear designers to be sponsored by NEWGEN MEN, joining Lee Roach, Shaun Samson, who is A$AP Rocky‘s go-to designer, Matthew Roach and Martine Rose on the June show schedule.
“The designers participating represent the best of Britain’s exceptional emerging talent and with support for six catwalk shows and one presentation; this season’s NEWGEN MEN is set to be even more exciting than ever before,” says Caroline Rush, CEO of the British Fashion Council.
“Special thanks go to TOPMAN, whose on-going support for this initiative directly contributes to London’s brilliant reputation for diverse and outstanding creativity.”